|Mercy Corps AgriFin Accelerate found, 90 percent of farmers ages 18 to 35 in Kenya have high levels of engagement with information and communication technology. They are active users of social media, particularly Facebook, Google and WhatsApp, and are bringing a new dynamism and perspective to agriculture. However, youth are not homogenous. Mercy Corps AgriFin Accelerate identified four personas of Kenyan youth engaged in agriculture who use DFS and other technologies differently.
Youth in Agriculture: A New Generation Leverages TechnologyMercyCorps AFA